Marketing personal statement is a document expected to be written by a student at the time of applying in a marketing school. Marketing is a very tough field as it calls for certain special qualities and most importantly a convincing ability. The personal statement expresses those qualities, inspiration or determination through the writing. It gives you a wonderful opportunity to put aside your grades and shine through the statement as a dedicated person. The reason that majority of schools or colleges these days need you to write a personal statement is mainly because they want to check how much potential you have. They want to see what qualities you possess which are essential for Marketing field and what sorts of adversities you have been through to pursue this field.
Creating an effective personal statement allows you to express your strengths and weaknesses. It also shows the admission officer how your special personal traits cover those weaknesses. Also, use appropriate language in the statement because given that it is a marketing statement, the admission team will mainly focus on your communication skill. Basically marketing is all about how well you can communicate with the other person and how well you can convince them to agree with you.
To write a compelling marketing personal statement you first need to determine some special qualities or aspects that set you apart. The main purpose of writing this statement is to convince the admission officers that you are a great fit not only for their college but also for the marketing community. Discover your personal traits that make you different from other applicants. The most ideal way to accomplish this goal is by using personal and true stories. Highlight your ordeals that you have experienced in your life. Highlight the struggles you have made to overcome those ordeals.
List down your qualities along with a brief description and relate how those qualities will help you with achieving your future goals. Briefing your qualities or good points may seem like boasting but if it is done in the right manner it will surely make a great impact. Also, focus on creating a personal statement which is interesting or engaging to the admission officers. Do not just list down your achievements or qualities without a brief description and do not just place anecdotes randomly in the statement. Remember that you need to concentrate on making a marketing personal statement which expresses a perfect individual whom they seek for their college.
Keep the following important points in mind while preparing a statement:
Avoid using any unnecessary or too much humor in the statement. Do not use any quotes in the statement unless if it is very necessary. Avoid using any sort of religious views. Do not use false stories for the sake of impressing the officers. Do not use any jargons.
Ensure that you have kept the word count of the statement in line with the given instructions by the admission department. Also ensure that spend some time on proofreading the entire document.